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This social media strategist certification is an in-depth training course designed to provide learners with a deeper understanding of how to utilise social media and its fundamental tools and platforms to drive business online. This course covers crucial digital marketing techniques that every aspiring professional and business owner should know, taking you through how to optimise content with keywords to boost audience engagement, the steps to perform an effective social media audit, the process of conducting market research and much more.
Once you have successfully completed the course, you will have the essential skills, knowledge and credentials to fast track a promising career in the digital marketing industry. The average salary for a social media strategist in the UK is £34,263 per year. This qualification is internationally recognised and can be used to enhance your CV as proof of your professional skills, competence and abilities.
This course is suitable for anyone looking to kickstart a career in social media marketing or digital marketing. It is also ideal for small business owners, professional bloggers and content marketers. There are no specific entry requirements for this course, which can be studied on a part-time or full-time basis.
Upon passing the course, you will receive proper certification that is accredited by CPD and universally accepted. You can order your certificate at a cost of £10 for PDF and £29 for hardcopy certificate or both for £39.
The Rise of Social Media | |||
What is Social Media | FREE | 00:18:00 | |
The Growth of Social Media | 00:10:00 | ||
Conducting Market Analysis | |||
Conducting Market Analysis | 00:16:00 | ||
Auditing Social Media | |||
Auditing Social Media | 00:26:00 | ||
Setting Goals and Selecting Platforms | |||
Corporate Culture and Social Media | 00:12:00 | ||
Social Media Goals vs. Business Goals | 00:10:00 | ||
Types of Social Media Platforms | 00:08:00 | ||
Creating the Social Media Policy | |||
The Social Media Policy | 00:40:00 | ||
Creative Commons | 00:21:00 | ||
Integrating Marketing Strategies | |||
Brand Marketing | 00:27:00 | ||
Keyword Selection | 00:17:00 | ||
Developing Effective Content | |||
Content Marketing on Social Media | 00:26:00 | ||
Content Development | 00:23:00 | ||
Understanding the Popular Platforms | |||
Understanding the Popular Platforms | 03:34:00 | ||
Launching Successful Campaigns | |||
Traditional Website Advertising | 00:37:00 | ||
Social Media Documentation and Schedules | 00:29:00 | ||
Project Management Software | 00:39:00 | ||
Managing the Community | |||
The Community Manager Role | 00:26:00 | ||
Importance of Voice Consistency | 00:30:00 | ||
Providing Customer Service | |||
Organizational Customer Servicen | 00:28:00 | ||
Social Media Triage | 00:14:00 | ||
Online versus Personal Interactions | 00:26:00 | ||
Measuring, Analyzing and Reporting | |||
Social Media Analytics | 00:27:00 | ||
Goal Value | 00:43:00 | ||
The Social Media Strategist Career | |||
The Social Media Strategist Career | 00:21:00 |
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