Advanced Diploma in Digital Marketing at QLS Level 7
The Advanced Diploma in Digital Marketing – QLS Level 7 equips aspiring digital leaders, marketing professionals, and business owners with practical, high-demand skills. Ideal for freelancers, executives, and entrepreneurs, the course is CPD-accredited and tailored to boost career growth in the UK digital landscape.
Advanced Diploma in Digital Marketing at QLS Level 7
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Overview Of Advanced Diploma in Digital Marketing at QLS Level 7
The Digital Marketing Level 7 course is a career-focused programme designed to develop advanced digital marketing skills for today’s competitive UK market. With over 80% of UK businesses investing in online marketing, demand for skilled professionals in SEO, social media marketing, and digital advertising continues to rise.
This course covers strategic digital marketing, brand positioning, content marketing, search engine optimisation (SEO), paid advertising, and analytics, enabling you to plan and deliver high-performing campaigns. You will gain practical experience in WordPress website development, email marketing, lead generation, and conversion rate optimisation, helping you build a strong online presence.
You will also explore multi-channel digital marketing, including Facebook, Instagram, LinkedIn, Twitter, YouTube, and Google Ads, alongside advanced retargeting and performance marketing strategies. Using Google Analytics, you will learn to track, analyse, and optimise campaigns to maximise ROI.
By completing this course, you will be prepared for roles in digital marketing, content strategy, SEO, and online advertising, with the confidence to drive business growth and brand visibility in the UK’s fast-growing digital economy.
Through this course, you will:
- Develop strategic digital marketing campaigns for business growth
- Analyse target audiences using data-driven marketing techniques
- Build and optimise WordPress websites for performance
- Create high-converting email marketing funnels and sequences
- Apply SEO techniques to improve search engine rankings
- Write persuasive copy using proven conversion frameworks
- Manage paid advertising campaigns across multiple platforms
- Design engaging social media strategies for brand visibility
- Produce professional video marketing and content campaigns
- Track performance using Google Analytics and insights tools
- Implement retargeting strategies to maximise campaign conversions
- Optimise marketing funnels to increase leads and sales
Learning Outcomes
By completing the Advanced Diploma in Digital Marketing – QLS Level 7, you will gain comprehensive, practical, and strategic skills to excel in modern digital marketing roles. This course ensures you can confidently plan, execute, and optimise campaigns across multiple channels while measuring performance and driving business results.
- Develop strategic digital marketing campaigns for business growth
- Optimise websites for performance, usability, and conversions
- Apply advanced SEO strategies to improve search rankings
- Create targeted email marketing campaigns and automation workflows
- Produce engaging, SEO-friendly content across digital platforms
- Manage paid advertising campaigns across multiple digital platforms
- Execute social media strategies across major online platforms
- Analyse marketing data using Google Analytics and insights
- Build strong brand identity and customer engagement online
- Use data-driven insights to optimise marketing performance
- Generate leads and optimise conversions for increased sales
Why Choose This Advanced Diploma in Digital Marketing – QLS Level 7
The Advanced Diploma in Digital Marketing – QLS Level 7 is designed to give you a competitive edge in the UK’s digital economy. This course is ideal for aspiring leaders, business owners, and marketing professionals who want to master modern digital strategies and practical techniques that produce measurable results.
- CPD-accredited digital marketing course recognised in the UK
- Gain strategic, data-driven, and practical marketing expertise
- Study online at your own pace with 12-month unlimited access
- Instant certificate upon completion to enhance your CV and professional profile
- Free student ID card to demonstrate your achievement
- Flexible learning with no deadlines and transparent pricing
- Dedicated tutor support on weekdays for guidance and feedback
- Fast assessments and immediate results to track progress
- Real-world skills applicable to freelance, consultancy, or executive roles
- Build a career-ready portfolio to impress employers and clients
Who is this Advanced Diploma in Digital Marketing – QLS Level 7 course for?
The Advanced Diploma in Digital Marketing – QLS Level 7 is perfect for anyone looking to become a leader in digital marketing or enhance their professional skillset. Whether you’re a business owner, aspiring marketing executive, or freelancer, this course provides the practical, strategic, and technical expertise to excel in the UK’s digital economy.
- Freelance digital marketing consultants seeking advanced client strategies
- Entrepreneurs and business owners growing brands through digital marketing
- Aspiring digital marketing professionals building in-demand industry skills
- Marketing executives enhancing campaign strategy and performance management
- Brand managers improving digital presence and customer engagement strategies
- Career changers entering high-demand digital marketing job roles
- Students and graduates developing practical digital marketing skills
- Professionals improving SEO, PPC, content, and analytics expertise
Requirements
Enrol on the Digital Marketing Level 7 course with no formal entry requirements. This advanced digital marketing course is accessible to learners of all levels and is designed for those looking to build professional skills in SEO, social media marketing, and online advertising.
To join, you should:
- Be aged 16 or over
- Have basic literacy and communication skills
- Have basic computer and internet navigation skills
- Have a strong interest in digital marketing
- Be motivated to develop advanced marketing skills
You can study the Digital Marketing Level 7 course online at your own pace using any internet-enabled device, including a computer, tablet, or smartphone—making it flexible and suitable for all learners.
CPD Certification
After successfully completing the Advanced Diploma in Digital Marketing – QLS Level 7 course, you will qualify for a CPD Certificate as proof of your continued professional development and achievement. This certificate can enhance your professional profile and showcase your commitment to building relevant skills and knowledge. You can receive your digital certificate for only £10, or request a printed hard copy sent by post for just £29 or both for £39.
Assessment
For assessing your learning, you have to complete an automated MCQ exam. It is required for the students to score at least 60% to pass the exam and fulfil the Quality Licence Scheme-endorsed certificate criteria. Learners can apply for the certificate after they clear the exam.
There are assignment questions provided at the end of the course. You are suggested to complete the questions to enrich your understanding of the course. You can complete this according to your preferred time. The expert tutor will provide feedback on your performance after assessing your assignment.
Job Opportunities
Completing the Advanced Diploma in Digital Marketing – QLS Level 7 opens doors to numerous high-demand, well-paid roles across the UK digital marketing, creative, and business sectors. Each role is explained with context and typical salary ranges to help learners understand their career potential.
- Digital Marketing Manager – Lead strategy and campaigns across multiple channels, optimise ROI, manage teams, and report performance metrics. (£35,000–£55,000/year)
- SEO Specialist – Optimise websites and content to rank higher in search results, drive organic traffic, and improve visibility. (£30,000–£45,000/year)
- Social Media Strategist – Develop, implement, and monitor campaigns to engage audiences, grow followers, and build brand awareness. (£28,000–£40,000/year)
- Content Marketing Lead – Plan, create, and distribute high-quality content across platforms to support branding and lead generation. (£32,000–£46,000/year)
- PPC Campaign Manager – Manage paid search and display campaigns, track conversions, and optimise advertising budgets. (£31,000–£44,000/year)
- Digital Project Manager – Oversee online campaigns, coordinate creative and technical teams, and ensure projects are delivered on time and within budget. (£33,000–£50,000/year)
- Brand Communications Officer – Maintain consistent messaging, manage brand reputation, and oversee corporate communications across digital channels. (£29,000–£42,000/year)
- E-Commerce Marketing Executive – Drive online store growth through digital campaigns, SEO, email marketing, and social media engagement. (£30,000–£47,000/year)
- Freelance Digital Marketing Consultant – Provide consultancy for multiple clients, offering strategy, execution, and optimisation services on a flexible basis. (£35,000–£60,000+/year)
- Digital Marketing Strategist – Develop long-term marketing strategies using data analytics, customer insights, and cross-channel campaigns to drive business growth. (£38,000–£55,000/year)
Frequently Asked Questions
What is Advanced Digital Marketing?
Advanced Digital Marketing is a strategic, results-driven approach to planning, executing, and measuring campaigns across multiple online channels. It includes SEO, social media marketing, email, content marketing, PPC advertising, and data analytics to drive measurable business growth.
What makes an advanced diploma different from a degree?
An advanced diploma focuses on practical, industry-ready skills with immediate application in the workplace, whereas a degree provides broader theoretical knowledge and academic study.
Who should take this course?
The course is ideal for aspiring digital marketers, business owners, marketing executives, freelancers, and anyone looking to advance their digital expertise and career opportunities in the UK.
Do I need prior marketing experience?
No. The Advanced Diploma in Digital Marketing – QLS Level 7 is suitable for beginners and professionals alike. You can study without prior experience and build a strong career foundation.
Which software and tools will I learn?
You will gain hands-on experience with Google Ads, social media management tools, analytics platforms (like Google Analytics), email marketing software, and content management systems.
How long will it take to complete the course?
The course is fully flexible and self-paced. You can complete it in a few weeks or extend your study up to 12 months, depending on your schedule.
Will this course help me get a job or grow my business?
Absolutely. You’ll gain practical, strategic skills that employers seek, and business owners can implement advanced campaigns to increase sales, brand visibility, and customer engagement.
Is the certification recognised?
Yes. The course is CPD-accredited and endorsed by the Quality Licence Scheme, providing a certificate that is recognised by UK employers and professional bodies.
Can I work freelance after completing the course?
Yes. The Advanced Diploma in Digital Marketing – QLS Level 7 equips you with practical skills to consult, manage client campaigns, or offer freelance digital marketing services globally.
What types of campaigns will I be able to manage?
You will be able to manage multi-channel campaigns, including SEO optimisation, social media strategies, PPC advertising, email marketing automation, content marketing, and analytics-driven optimisation.
Course Curriculum
| Introduction | |||
| Digital Marketing | 00:02:00 | ||
| DMM Intro | 00:02:00 | ||
| Digital Marketing Strategy in 10 Minutes | 00:09:00 | ||
| Define Your Business & Target Audience | |||
| Define your Purpose | 00:04:00 | ||
| Case Studies | 00:05:00 | ||
| Positioning Your Brand | 00:04:00 | ||
| Case studies – Positioning | 00:03:00 | ||
| Unique Selling Proposition | 00:06:00 | ||
| Personality | 00:02:00 | ||
| Case Study – Personality | 00:07:00 | ||
| Find Your Audience | 00:05:00 | ||
| Validate Your Business | 00:09:00 | ||
| Brand Identity | |||
| Intro Brand Identity | 00:02:00 | ||
| Case Study – 3 Company Styles | 00:05:00 | ||
| Free Branding Tools | 00:08:00 | ||
| Learn Canva in 10 Minutes | 00:11:00 | ||
| Learn Photoshop in 30 Minutes | 00:26:00 | ||
| Websites | |||
| Intro to Websites | 00:04:00 | ||
| Choose a Domain Name | 00:05:00 | ||
| Intro to WordPress Lessons | 00:01:00 | ||
| Purchase Hosting and Install WordPress | 00:06:00 | ||
| Navigating WordPress | 00:06:00 | ||
| Install and Activate Themes | 00:07:00 | ||
| Add a Static Home Page | 00:04:00 | ||
| Edit a Page & Change the Site Title | 00:17:00 | ||
| Add and Edit a Menu | 00:06:00 | ||
| Publish Website | 00:02:00 | ||
| Write a New Post & Organise Your Blog | 00:09:00 | ||
| Blog Page Design – Excerpts vs Full Content | 00:01:00 | ||
| YouTube Videos | 00:04:00 | ||
| Customise the Sidebar | 00:05:00 | ||
| Site Icon | 00:02:00 | ||
| Add Site Icon with a Plugin | 00:02:00 | ||
| Make Your Website Responsive and Mobile Friendly | 00:03:00 | ||
| Customise Footer Information | 00:03:00 | ||
| Find, Install, and Activate Plugins | 00:07:00 | ||
| Backing Up Your Website | 00:05:00 | ||
| Securing Your Site from Attackers | 00:05:00 | ||
| Make Your Site SEO Friendly | 00:06:00 | ||
| Make Your Website Faster | 00:05:00 | ||
| See your Google Analytics in WordPress | 00:05:00 | ||
| Block Spam with Akismet | 00:03:00 | ||
| Pretty Link Redirects & Link Shortener | 00:03:00 | ||
| WordPress Commenting Systems & Plugins | 00:05:00 | ||
| Secure Contact Forms in WordPress | 00:07:00 | ||
| Free Email Marketing in WordPress | 00:11:00 | ||
| Add Social Sharing Buttons | 00:07:00 | ||
| What Pages Do You Need | 00:09:00 | ||
| Design a Home Page that Works | 00:09:00 | ||
| The Start Here and About Page | 00:06:00 | ||
| The Resource Page | 00:06:00 | ||
| Email Marketing | |||
| Easy Email Marketing Funnel | 00:07:00 | ||
| Email Marketing Tools | 00:04:00 | ||
| Lead Magnets | 00:07:00 | ||
| Where to Put Opt-In Forms | 00:06:00 | ||
| Segmenting and Tagging Your Subscribers | 00:05:00 | ||
| Email Sequences | 00:13:00 | ||
| Better Email Subject Lines | 00:04:00 | ||
| Using Analytics to Improve Emails | 00:07:00 | ||
| Case Study – 100 Subscribers in Less Than 1 Week | 00:06:00 | ||
| Copywriting, Blogging & SEO | |||
| Copywriting Basics | 00:02:00 | ||
| A.I.D.A | 00:06:00 | ||
| Case Study of a Sales Page | 00:08:00 | ||
| 10 Commandments of Copywriting | 00:07:00 | ||
| Write Better Headlines | 00:05:00 | ||
| Write Quality Articles | 00:06:00 | ||
| Optimize Your Website SEO | 00:05:00 | ||
| YouTube | |||
| Intro to YouTube | 00:07:00 | ||
| Case Study – YouTube Sales Funnel | 00:05:00 | ||
| YouTube SEO – Watch Time vs. Views | 00:04:00 | ||
| Keyword Research for YouTube Videos | 00:06:00 | ||
| Start Your New Channel | 00:03:00 | ||
| Channel Art and Icon | 00:07:00 | ||
| Channel Description | 00:03:00 | ||
| Customize Your Channel Design | 00:04:00 | ||
| Add a Channel Trailer | 00:02:00 | ||
| YouTube Channel Settings and Verification | 00:07:00 | ||
| Upload Defaults, Featured Content, and Channel Branding | 00:06:00 | ||
| Uploading Videos + Titles, Tages, Description | 00:12:00 | ||
| Cards and End Screens | 00:08:00 | ||
| Use YouTube Analytics to Grow Your Channel | 00:06:00 | ||
| Quickly Respond to Fans with the Community Tab | 00:02:00 | ||
| Live Streaming with YouTube Live | 00:04:00 | ||
| Free Music on YouTube Live | 00:02:00 | ||
| Create a YouTube Ad. | 00:05:00 | ||
| Spy on Competition with Social Blade | 00:04:00 | ||
| Video Marketing | |||
| Intro to Video | 00:04:00 | ||
| Video Equipment for Beginners | 00:08:00 | ||
| Tools to Make Your Videos More Professional | 00:04:00 | ||
| Structure a Video that Sells | 00:04:00 | ||
| Intro to Video Production Bootcamp | 00:01:00 | ||
| What Makes a Great Video? | 00:03:00 | ||
| What Type of Video Should You Make? | 00:03:00 | ||
| Great Video Ideas | 00:05:00 | ||
| Plan Your Video | 00:04:00 | ||
| The Pre-Production Checklist | 00:04:00 | ||
| Introduction | 00:02:00 | ||
| Camera Options | 00:06:00 | ||
| Microphone Options | 00:05:00 | ||
| Lighting Options | 00:02:00 | ||
| Editing Tools | 00:02:00 | ||
| Exposing Your Shot | 00:05:00 | ||
| Compose Your Shots | 00:04:00 | ||
| Filming Yourself | 00:01:00 | ||
| Getting the Right Shot | 00:04:00 | ||
| Choose a Background | 00:03:00 | ||
| My Office Video Setup | 00:03:00 | ||
| Exposing with DSLR and Mirrorless Cameras | 00:07:00 | ||
| Focus with DSLR and Mirrorless Cameras | 00:03:00 | ||
| Know Your Lenses | 00:04:00 | ||
| Shoot with Your Webcam | 00:06:00 | ||
| Stabilize Your Shots | 00:03:00 | ||
| Record Great Screencast Videos | 00:04:00 | ||
| Choose the Right Microphone | 00:03:00 | ||
| Record Better Audio in Any Environment | 00:01:00 | ||
| Lavalier Microphones | 00:03:00 | ||
| Shotgun Microphones | 00:01:00 | ||
| Recording Audio with Your Computer | 00:02:00 | ||
| Lighting | 00:01:00 | ||
| Use Natural Light | 00:04:00 | ||
| Three-Point Lighting | 00:07:00 | ||
| Facebook Groups (Social Media Marketing) | |||
| Intro to FB Groups | 00:02:00 | ||
| Create Your Group – Walk Through | 00:11:00 | ||
| Tips for a More Engaged Facebook Group | 00:08:00 | ||
| Scheduling Posts, Live Video, and More | 00:04:00 | ||
| Facebook Pages (Social Media Marketing) | |||
| Why Facebook Pages are Important for your Business | 00:06:00 | ||
| Creating a Stunning Facebook page for your business | 00:01:00 | ||
| Adding Essential Information to your Facebook Page | 00:09:00 | ||
| Selecting your Profile Image | 00:11:00 | ||
| Creating Professional Facebook Cover Image for your Pages | 00:05:00 | ||
| Creating a Captivating Facebook Page Description Using The Ads. | 00:12:00 | ||
| Getting Your Facebook Page Username | 00:03:00 | ||
| Facebook Page Apps to Increase Fans Engagement | 00:08:00 | ||
| Top 9 Ways to Monetise Your Facebook Page | 00:12:00 | ||
| Exploring Publishing Tools | 00:10:00 | ||
| Scheduling Facebook Posts | 00:05:00 | ||
| Follow Your Competitors on Facebook | 00:11:00 | ||
| How to guarantee your fans see all your posts | 00:10:00 | ||
| Facebook Insights | 00:12:00 | ||
| Promoting your Facebook Page | 00:11:00 | ||
| Four Unlimited Sources of Royalty Free Image | 00:12:00 | ||
| Turn Any Image Into a Clickable Facebook Post | 00:05:00 | ||
| Assignment – Create a Facebook page | 00:03:00 | ||
| Facebook Ads (Social Media Marketing) | |||
| Introduction to Facebook Ads | 00:01:00 | ||
| Introduction to the Facebook Ads Manager | 00:06:00 | ||
| Setting up your Facebook payment account | 00:02:00 | ||
| Defining your Facebook Target Audience | 00:12:00 | ||
| Level 1 – Creating the Ad | 00:05:00 | ||
| Level 1 – Boosting Your Post | 00:09:00 | ||
| Level 2 – Creating Your Ad in the Ads Manager | 00:11:00 | ||
| Tips to Have Your Ad Approved | 00:03:00 | ||
| Analysing Results | 00:11:00 | ||
| Assignment – Facebook Ads (Social Media Marketing) | 00:01:00 | ||
| Facebook Retargeting (Social Media Marketing) | |||
| The Importance of Facebook Retargetting | 00:05:00 | ||
| Creating a Facebook Pixel | 00:05:00 | ||
| Installing Pixel In WordPress | 00:05:00 | ||
| Installing Pixel In A Non-WordPress Website | 00:02:00 | ||
| Pixel Testing | 00:04:00 | ||
| Creating Your First Audience With Pixel | 00:04:00 | ||
| Facebook Pixel Advanced Audience Creation | 00:14:00 | ||
| Message – Your Audience Is Too Small | 00:02:00 | ||
| Creating Your Optimised Fb Ad With The Pixel | 00:11:00 | ||
| Assignment – Installing Facebook Pixel In Your Web | 00:01:00 | ||
| Facebook For Local Business (Social Media Marketing) | |||
| How Facebook Ads Can Help Your Local Business | 00:06:00 | ||
| The Plan For Your Local Business | 00:08:00 | ||
| Reaching People Around Your Business | 00:10:00 | ||
| Creating Your Local Business Ad | 00:10:00 | ||
| Assignment – Facebook For Local Business (Social Media Marketing) | 00:02:00 | ||
| Google Adwords | |||
| Google Adwords For Your Business | 00:02:00 | ||
| How Adwords Works | 00:03:00 | ||
| Example Of Ads That We Are Creating | 00:04:00 | ||
| Setting Up Your Adwords Account | 00:07:00 | ||
| Exploring The Adwords Interface | 00:05:00 | ||
| Discovering The Best Keywords | 00:11:00 | ||
| Creating A Google Adwords Search Campaign | 00:06:00 | ||
| Creating An Ad Group And Adding Keywords | 00:04:00 | ||
| Selecting Your Audience | 00:04:00 | ||
| Choosing Your Vid Setting For Google Adwords | 00:04:00 | ||
| Finalising Your Google Ad | 00:06:00 | ||
| Managing Your Google Ads Campaigns And Analytics | 00:03:00 | ||
| Creating A Youtube Ad With Google Adwords | 00:10:00 | ||
| Your Next Steps | 00:01:00 | ||
| Assignment – Google Adwords | 00:01:00 | ||
| Twitter (Social Media Marketing) | |||
| The Way Twitter Can Help Your Business Growth | 00:02:00 | ||
| Choosing The Best Username Or Twitter Handle | 00:06:00 | ||
| 4 Tips For Choosing Your Twitter Handle | 00:02:00 | ||
| Creating A Twitter Account | 00:05:00 | ||
| Creating An Outstanding Twitter Profile Page | 00:04:00 | ||
| Adding Your Profile And Header Photo | 00:10:00 | ||
| Writing An Optimised Bio | 00:11:00 | ||
| Pin The Most Important Tweet For Your Bio | 00:06:00 | ||
| Connecting With Other Influencers | 00:06:00 | ||
| Twitter Hashtags | 00:06:00 | ||
| Growing Your Twitter Presence With Jooicer | 00:09:00 | ||
| Add Twitter Buttons To Your Website | 00:10:00 | ||
| Add Twitter Widgets To Your Website | 00:07:00 | ||
| Twitter Ads – Creating Your Ads Account and Campaign | 00:10:00 | ||
| Twitter Ads – Adding your Payment Method | 00:01:00 | ||
| Twitter Ads – Creating other Twitter ads | 00:02:00 | ||
| Twitter Ads – Promoting a Tweet | 00:02:00 | ||
| Assignment – Twitter (Social Media Marketing) | 00:02:00 | ||
| Instagram (Social Media Marketing) | |||
| Instagram for Business: Defining The Strategy | 00:04:00 | ||
| Create an Instagram for Business profile | 00:04:00 | ||
| Building a Killer Instagram Profile – 1 | 00:03:00 | ||
| Building a Killer Instagram profile – 2 | 00:04:00 | ||
| Building a Killer Instagram Profile – 3 | 00:05:00 | ||
| Building a Killer Instagram Profile – 4 | 00:02:00 | ||
| Accessing the Ads Manager | 00:03:00 | ||
| Creating your First Instagram Ad | 00:04:00 | ||
| Creating Your Instagram Ad | 00:08:00 | ||
| Important Tips to Have a Successful Ad on Instagram | 00:05:00 | ||
| Mistake 1 | 00:02:00 | ||
| Mistake 2 | 00:01:00 | ||
| Mistake 3 | 00:02:00 | ||
| Mistake 4 | 00:01:00 | ||
| Mistake 5 | 00:01:00 | ||
| Mistake 6 | 00:01:00 | ||
| Tools To Create Instagram Photos | 00:04:00 | ||
| Creating Viral Instagram Photos | 00:13:00 | ||
| Adding Your Logo or Website to your Instagram Post | 00:05:00 | ||
| Instagram Live and Instagram Stories | 00:04:00 | ||
| Assignment – Instagram Ads | 00:01:00 | ||
| Pinterest (Social Media Marketing) | |||
| Why Pinterest And How It Can Your Business Grow | 00:03:00 | ||
| Opening A Pinterest Business Account | 00:03:00 | ||
| Linking Pinterest With Your Website | 00:05:00 | ||
| Linking Pinterest With Other Social Media Platforms | 00:02:00 | ||
| Optimising Your Pinterest Profile | 00:09:00 | ||
| Creating Boards | 00:09:00 | ||
| Using Secret Boards | 00:03:00 | ||
| The Powerful Pinterest Notification | 00:01:00 | ||
| Adding Pinterest Chrome Extension | 00:03:00 | ||
| Adding Pinterest To Your Website | 00:14:00 | ||
| Pinterest Ads – Getting started | 00:03:00 | ||
| Pinterest Ads Panel Overview | 00:03:00 | ||
| Creating a Pinterest Ad | 00:13:00 | ||
| Creating Pinterest Ads Fast | 00:03:00 | ||
| Assignment – Pinterest (Social Media Marketing) | 00:01:00 | ||
| LinkedIn (Social Media Marketing) | |||
| Welcome to Linkedin Marketing | 00:02:00 | ||
| Setting up a LinkedIn Account | 00:06:00 | ||
| Adding Experience & Skills to Your LinkedIn Account | 00:03:00 | ||
| Adding A Professional Background Photo | 00:04:00 | ||
| Adding Media To Your Linkedin Url | 00:06:00 | ||
| Changing Your Linkedin Url | 00:04:00 | ||
| Adding Your Website To Linkedin | 00:06:00 | ||
| Creating Shareable Content On Linkedin | 00:04:00 | ||
| Linkedin Company Pages Examples | 00:05:00 | ||
| Creating a LinkedIn Company Page | 00:02:00 | ||
| Managing Your LinkedIn Company Page | 00:07:00 | ||
| Getting $50 in LinkedIn Ads Credits | 00:03:00 | ||
| LinkedIn Ads Introduction | 00:03:00 | ||
| Creating a LinkedIn Sponsored Content Ad. | 00:12:00 | ||
| Waiting for LinkedIn Ad approval | 00:01:00 | ||
| Creating a LinkedIn Text Ads Campaign | 00:07:00 | ||
| Creating a LinkedIn Sponsored In Mail Campaign | 00:09:00 | ||
| LinkedIn Campaign Manager | 00:03:00 | ||
| Assignment – LinkedIn (Social Media Marketing) | 00:02:00 | ||
| Periscope (Social Media Marketing) | |||
| What is Periscope | 00:01:00 | ||
| Optional Equipment | 00:05:00 | ||
| Assignment – Periscope (Social Media Marketing) | 00:01:00 | ||
| Social Media Live Streaming | |||
| Basic Equipment for Social Media Streaming | 00:09:00 | ||
| Planning An Irresistible Live Streaming Session | 00:10:00 | ||
| Facebook Live Basics | 00:05:00 | ||
| Facebook Live Session From Your Smartphone | 00:07:00 | ||
| Sharing Your Facebook Live Sessions | 00:03:00 | ||
| Three Ways To Reuse Your Facebook Live Sessions | 00:05:00 | ||
| YouTube Live Basics | 00:02:00 | ||
| Running A Youtube Live From Your Smartphone | 00:05:00 | ||
| Instagram Live | 00:03:00 | ||
| Periscope Live | 00:03:00 | ||
| Introduction to OBS Broadcaster Software | 00:03:00 | ||
| Setting up your OBS Software | 00:11:00 | ||
| Using OBS Studio Mode | 00:05:00 | ||
| Facebook Live Streaming with OBS | 00:12:00 | ||
| YouTube Live Streaming with OBS | 00:07:00 | ||
| Simultaneous Streaming to Facebook, YouTube and Periscope | 00:16:00 | ||
| Other Awesome Software For Live Streaming | 00:08:00 | ||
| Assignment on Social Media Live Streaming | 00:03:00 | ||
| Podcasting | |||
| Podcasting Intro | 00:02:00 | ||
| Podcasting Tools | 00:07:00 | ||
| Hosting Your Podcast with Libsyn | 00:07:00 | ||
| Submitting Podcast to iTunes | 00:02:00 | ||
| Validate Your Podcast Work | 00:01:00 | ||
| Quora | |||
| Quora Basics | 00:03:00 | ||
| Finding, Answering and Optimising Your Quora Answers | 00:03:00 | ||
| Google Analytics | |||
| Setting Up Google Analytics | 00:06:00 | ||
| Navigating the Google Analytics Dashboard | 00:07:00 | ||
| Know Your Audience with Analytics | 00:06:00 | ||
| User Acquisition and Behavior Flow | 00:13:00 | ||
| See Where Visitors Click with Page Analytics | 00:05:00 | ||
| User Behavior and Site Speed | 00:04:00 | ||
| Setting Up Goals | 00:03:00 | ||
| Google Plus (Social Media Marketing) | |||
| Welcome To Google Plus | 00:01:00 | ||
| What Are The Differences Between Google Pages And Profile | 00:04:00 | ||
| Adding Your Profile And Cover Image | 00:04:00 | ||
| Adding Your Contact Info | 00:05:00 | ||
| Adding Links To Your Website And Social Media | 00:02:00 | ||
| Adding Your Story | 00:04:00 | ||
| Previewing The Page | 00:05:00 | ||
| Conclusion | |||
| Conclusion | 00:02:00 | ||
| Recommended Materials | |||
| Workbook – Digital Marketing Level 7 | 00:00:00 | ||
| Assignment | |||
| Assignment – Advanced Diploma in Digital Marketing at QLS Level 7 | 3 weeks, 2 days | ||
| Order Your Certificate | |||
| Claim Your Certificates | 00:00:00 | ||
Advanced Diploma in Digital Marketing at QLS Level 7
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